Parking Booths: Guide to Efficient Lot Management

Parking Booths: Guide to Efficient Lot Management

Managing a parking lot involves much more than simply collecting payments and parking cars. It encompasses a range of complexities including location logistics, tax considerations, insurance requirements, employee management, and more. Furthermore, deciding on the most effective payment method presents its own set of challenges.

As technology advances, the traditional parking garage booth, crucial for managing both incoming and outgoing vehicles, has evolved. Parking booths and parking lot attendant booths are fundamental to achieving efficient parking lot management. These structures are strategically located at both entry and exit points, turning a potentially chaotic and inefficient process into a streamlined and well-organized operation. The significance of parking booths extends beyond simplifying payment processes; they are instrumental in bolstering security measures and ensuring a seamless flow of vehicles, thus underpinning a profitable and well-managed parking service.

Understanding the purpose and benefits of parking booths is essential for any parking lot operation. These booths provide a secure and comfortable environment for attendants, facilitating better control over the parking lot’s daily functions. The installation of parking lot attendant booths plays a crucial role in enhancing overall security and operational efficiency. They enable attendants to monitor the premises effectively, manage traffic flow, issue tickets, and serve as the first point of contact for customers entering the parking facility. This not only improves the customer experience by offering immediate assistance and guidance but also deters potential security threats through visible monitoring and presence.

Moreover, parking lot attendant booths are designed with features that prioritize the safety of both the attendants and the parking lot users. Equipped with necessary communication tools, lighting, and heating and cooling options, these booths ensure that attendants can perform their duties in comfort and with maximum efficiency. The
presence of these booths also signifies a well-managed and secure parking facility, thereby enhancing the reputation of the parking operation among its users.

In addition to focusing on the comfort and safety features of parking lot attendant booths, integrating advanced technology for the ticketing process is crucial for enhancing operational efficiency and customer satisfaction. These booths can be outfitted with state-of-the-art ticketing systems that streamline the payment and verification processes, making transactions quicker and more secure for both attendants and users.

The technology within these parking booths often includes automated payment systems, barcode scanners for ticket validation, and digital displays for clear communication of rates and policies. This not only speeds up the entry and exit procedures but also minimizes the potential for human error, ensuring accurate billing and record-keeping. Furthermore, incorporating contactless payment options and online reservation systems can provide additional convenience for customers, allowing for a smoother and more modern parking experience.

By harnessing these technological advancements, parking lot attendant booths become more than just a point of transaction; they transform into a hub of efficiency, where cutting-edge tools and features enable attendants to deliver exceptional service. This technological integration not only prioritizes the safety of booth occupants and users by reducing physical contact and handling of cash but also bolsters the overall security and management of the parking facility. The implementation of such technologies within parking attendant booths signifies a commitment to innovation and customer-centric service, further elevating the reputation and success of the parking operation.

Self-Service Ticketing Machine

One of the most modern methods of collecting money in a self-park lot is to have an automated ticket machine where people pay for parking at the machine. This self-serving option is a great improvement over the parking garage booth manned by a full-time employee. This can work in many ways.

One option is to have the people pull into the lot and park, without paying; then, upon leaving, they reach a machine or parking garage booth where they have to pay a set parking fee in order for the gate to open and allow them to pull out of the lot.

Another option is to have machines located within or near the lot where, immediately after parking, the customer goes to the machine and pays for parking. These machines can be set to charge a certain amount per hour or a set rate. They can also be set to produce a ticket that the customer must put on their dashboard so it is visible, or parking spaces can be numbered and the computer can simply track which spaces are paid for and which are not.

An automatic ticket machine

At first glance, the automated machine, which looks similar to an ATM machine for banking, seems like a great option. It doesn’t require a human to operate it, so no payroll, and the onus is on the customer to do the work. But there are some negatives, including the following:

  • Automated machines can be very expensive to buy and have installed.
  • Automated machines can break down and cause high maintenance bills, especially if they are out in the open weather. Putting your machine inside of a small parking booth can help protect it from the elements so that it lasts longer and doesn’t break down as often.
  • While it seems like an automated machine would eliminate the need for employees altogether, the fact is that someone still needs to be around. First, what if the equipment breaks down and people cannot enter, leave, or pay? Second, if you have a self-serve machine, someone must monitor that people are using it and not just ignoring it and parking for free. Third, if you have the “pay by space” type, someone needs to check that occupied spaces have been paid for.

These machines can look modern and add credibility to your parking lot. But they are no substitute for security and human customer service, so if you get one, ensure you have a security guard or cameras, as well as at least one person around to help and ensure compliance. Also, consider putting the machines inside small parking booths to protect them and add visibility.

Pay at the Building

For certain parking lots, having customers pay at the building can have benefits. But this really only works if you own and run the lot as well as some attraction right nearby.

For example, sometimes zoos, aquariums, and theaters will have people pay their parking fee at the parking garage booth. This can be on the “honor system”, where you trust people to say how many cars their group arrived in and then pay the fee. Other times the car stops at a parking garage booth and is given a parking ticket by a human or machine when they enter, and they must take the ticket to a ticket booth near the building, pay the parking fee, and have it validated, then show the validated parking ticket to exit the lot.

A box office at a Chicago theater

The advantages here are that you can have the same staff selling event tickets and collecting parking fees, minimizing staff. But there are many disadvantages, including:

  • With “honor system” parking, there will always be those who are not honorable, thus you will miss out on their parking fees.
  • Methods that require people to take a ticket to park, then pay to have it validated have their own disadvantages. For one, you still have to have either an expensive machine or a paid person who hands out the tickets as vehicles enter the parking lot. And two, people often set the ticket down and forget to bring it with them; this forces them back to their car to retrieve it which can make them annoyed with your organization and is poor customer service. And finally, you have to have either a machine or a person who checks to ensure that the ticket has been validated as they leave the parking lot.

Deciding whether to have people simply pay at the building depends upon a lot of factors. How trustworthy is your clientele? How badly do you want the parking fees and is it okay if you miss out on some? Does it make financial sense to do it this way?

Manned Parking Booth

The third option for how to manage a parking lot and collect payments is to have a fully manned parking attendant booth located inside or at the entrance or exit of your parking lot, and have an employee who collects payments. Having one or two employees right onsite whenever the lot is open can provide a variety of benefits. First, a parking garage booth offers one layer of security and deterrence. Second, it offers customers a place to go with questions. Third, a parking garage booth makes payment collection easy and guaranteed.

A man working in a blue parking booth, helping a customer

A few tips if you go this route:

  • You can have customers pay as they enter the lot, which is great if you charge a set parking rate. In addition, you don’t have to worry about cars left in the lot when it closes because they are free to leave any time.
  • You can have customers pay as they leave. This can be a set rate (but if you are doing a set rate, have them pay as they enter is really better). Or, it can be a variable rate depending upon how long they parked. But this means that a person or machine had to provide a ticket on entry. You may find it easier to simply charge a flat rate which cuts the work in half, really.
  • Giving your parking attendants shelter is important, so get a parking attendant booth. Not only does a parking garage booth offer your employees a place to stay out of the weather, but it also gives them a place to safely store the money they take in, and it provides visibility so that customers know where to go to pay.
A Bonus Option

There is one other option that is just now starting to make its way into the parking world – paying by smartphone app. Some local municipalities in high traffic areas have begun letting people pay for numbered spaces right online using their cell phone.

A person holding a smartphone

It is newer technology, and has many of the same positive and negatives of a ticket machine that lets you pay by space, but if you enjoy trying out beta technology, it is something you may want to look into. If you go this route, consider still having a live person on site to help those who are struggling to pay.

Question: How can I improve my parking lot business?

Answer: Give serious thought to how your customers pay the parking fees and if the method that you currently use or are considering using is the most cost effective, brings in the most money, and offers the best customer service.

Whether you choose to setup a parking garage booth or not, ensure that you have ample signage so customers know how much parking costs, as well as where and when they pay it. Be sure to light up the signs if your lot is open when it is dark outside.

Parking garage with Parking and Exit sign

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